Luxury skincare brand Clarins just launched a six-month in-store program that offers complimentary make-up applications and photo shoots under a “celeb” experience. Consumers receive beauty tips, product samples, color touch-ups and can participate in a “celebrity moment” on a Clarins Red Carpet Runway that serves up a framed photo and VIP pass with beauty notes from the in-store beauty experts.

“We want to reach all customers,” Violet Lee, senior manager of retail development at Clarins, told Buzz. “Many people think of Clarins as skincare for the mature customer, but we’re really for everyone. Creating a fun and upbeat type of event will attract a younger consumer. We have products for them, too. The 10-foot red carpet and Clarins backdrop makes it feel like a celebrity award event.”

Events will take place at Nordstrom, Macy’s, Saks Fifth Avenue, Bloomingdale’s, Barneys and Lord & Taylor stores in major cities including Atlanta, Boston, Dallas, Miami, New York, San Francisco and Seattle and Puerto Rico. Agency: Red Carpet Runway, New York City

http://www.eventmarketer.com/viewmedia.asp?prmMID=2642&prmID=1

The words “There isn’t anything to do in St. Louis” are dead and probably won’t be resurrected anytime soon.
That statement was born out of a scarcity of regular special events, black-owned clubs and welcoming white-owned venues to provide a variety of nightlife options.

While there remains a scarcity of African American-owned nightclubs here, the reactionary emergence of party and special-event promoters continues to grow, sustaining vitality on St. Louis’ social scene.

The production and promotion of special events has been so pacifying to nightlife seekers that it has evolved into a viable business venture that has added to the livelihood of the promoters.

As with free enterprise, competition has entered the house of promoting parties, which can sometimes fall on the same date.

But this Memorial Day Weekend has brought four of St. Louis’ top party promoters together to produce three consecutive red carpet parties Friday, Saturday and Sunday at separate venues.

Ever since the first issue of Restless Style was released, the fashion magazine has been selling like hotcakes in Genoa City. Now, The Young and the Restless has launched a corresponding online magazine for fans of the long-time soap to enjoy.

To find out more about Genoa City’s hottest magazine, fans can check out RestlessStyle.com. According to the press release, “The site offers the latest runway trends, fresh beauty tips and red carpet coverage, in addition to such things as videos, polls, photo galleries and horoscopes.”

The county’s first H&M will open at Otay Ranch Town Center in Chula Vista tomorrow at noon, with two more locations set for this year. H&M plans to lure shoppers with free T-shirts and gift cards ranging from $10 to $250 for the first 200 people in line. There will even be a red carpet and a disc jockey.

The Swedish retailer has created a cult following by offering inexpensive, über-trendy fashions, some from high-profile designers such as Stella McCartney and Roberto Cavalli. Each store opening from New York to San Francisco to Pasadena has created a frenzy, with hundreds of customers lining up to have the first crack at the apparel. Now, it’s San Diego’s turn to catch H&M fever.

Lately, the bow tie has been crossing over from prom nights, James Bond flicks, and the red carpet into runway looks that are both practical and stylish.

Taking off from the American aristocrat motif is designer Tommy Hilfiger, who commented during his 2008 Fall fashion show: “I’m always interested in nautical preppy and the international sophisticate.” Bow ties and cardigans figured prominently in his runway designs.

http://showbizandstyle.inquirer.net/lifestyle/lifestyle/view/
20080508-135461/Bow-ties-are-back

From the runway to the red carpet, couturier Christian Lacroix always makes a statement with his bold, over-the-top creations. To the delight of travelers, he has applied that flamboyance to the Hôtel du Petit Moulin, an offbeat hostelry situated in the Marais district - the epicenter of Paris fashion.

http://www.time.com/time/magazine/article/0,9171,1738053,00.html

West Aussie actress Tammy Clarkson will walk the red carpet in a dress by local designer Ray Costarella at next Sunday’s Logie Awards.

Clarkson is up for the Most Popular New Female Talent award for her role in SBS’s The Circuit. Costarella spokesman Paul O’Connor says SBS wanted Clarkson to be dressed by a West Australian designer. She’ll be wearing a Costarella couture gown.

http://www.news.com.au/perthnow/story/
0,21598,23621938-5012990,00.html

TORONTO, April 23 /CNW/ - The first annual ELLE Show will officially open on Friday, April 25th, 2008 at 11:00 a.m., when Supermodel Coco Rocha joins ELLE Canada’s Publisher Jacqueline Howe and Editor in Chief Rita Silvan to cut the pink ribbon. Ms. Rocha will then share her style tips and fashion experiences on the Main Stage. The ELLE Show runs from April 25th - 27th at the Direct Energy Centre, Exhibition Place in Toronto.

For anyone who has ever wondered why one particular celebrity can never seem to pull off the right Oscar dress, or why certain Hollywood stars always look flawless even while grabbing groceries, celebrity fashion critic/red carpet regular Steven Cojocaru will have the answers. Mr. Cojocaru will speak at the show on Saturday, April 26th at 1:00 p.m. Mr. Cojocaru will dish on all facets of celebrity style, from why there are so many red carpet faux pas to the stars that have the best style (and the ones that don’t). His seminar will be highlighted by Hollywood beauty secrets, celebrity anecdotes, plastic surgery secrets and his own personal fashion and beauty philosophies. The following day, visitors will have the opportunity to learn crucial fashion do’s and don’ts from style guru Tim Gunn of Project Runway fame. Mr. Gunn’s new show, Tim Gunn’s Guide to Style, recently began airing on Slice. He will speak on Sunday, April 27th at 1:00 p.m., offering tips on wardrobe essentials, how to shop and finding the right fit.

The ELLE Show brings the exciting, stylish and spirited feel of ELLE Canada to life. The show will offer a close up look at the latest trends in fashion and beauty through innovative areas and interactive features geared to inspire savvy fashionistas. In addition to the two celebrity seminars, show highlights will include nine high-impact fashion shows sponsored by L’Oreal Paris, ELLE Canada magazine, Nine West, Movado, Triumph Lingerie, Bikini
Village and Las Vegas Tourism. Fashion and beauty experts will host seminars and demonstrations throughout the show, and fashion, accessories and beauty exhibitors will offer attendees the opportunity to see, try and buy.

http://www.newswire.ca/en/releases/archive/April2008/23/c8399.html

As the stars arrived for the Bafta Television Awards, it was already clear who were the winners and losers in the sartorial stakes.

http://www.mailonsunday.co.uk/pages/live/articles/showbiz/
showbiznews.html?in_article_id=560881&in_page_id=1773&ICO
=TV_SHOWBIZ&ICL=TOPART

It’s that season. From St. Hubert St., along Ste. Catherine St. to Sherbrooke St. W. throughout Fairview and Rockland Centre, gaggles of teenage girls descend after school and on weekends. Their mission: to find the perfect prom dress. Their budget: anywhere from $120 to $700 and up.

For a hint of what they’re after, check out the fashion magazines, award-night red-carpet parades and celebrity gossip shows.

http://www.canada.com/montrealgazette/news/arts/
story.html?id=e93888c7-f1b3-443f-9886-cd654a9795e3&k=91543